SPIN Selling is powerful—but only when sellers have the underlying competencies to execute it. This article breaks down how OMG’s 21 Core Sales Competencies strengthen each SPIN stage and transform questioning from superficial to strategic....
MEDDIC is a powerful qualification framework—but it only works when sellers have the competencies to execute it. OMG’s 21 Core Sales Competencies expose the mindset, skills, and Sales DNA that determine whether MEDDIC sticks, breaks down, or transforms your sales outcomes....
Methodology provides structure. Competencies provide capability. Learn how OMG’s 21 Core Sales Competencies strengthen any sales methodology and drive more predictable sales performance....
Most leaders focus on sales skills when performance stalls, but the real barrier is often deeper. Will to Sell, a core OMG competency group, predicts whether sellers will consistently put in the effort, accountability, and resilience required for success. It is also the hardest area...
Sales assessments are powerful predictors of sales readiness—but they aren’t performance guarantees. This article explores how to interpret results correctly, apply them in context, and turn data into defensible action plans that improve sales outcomes without over-promising results....
