Sales Events, Webinars, and Industry Appearances
Upcoming Webinars
Stay current with the latest thinking in sales hiring, coaching, performance evaluation, and revenue growth.
Objective Management Group regularly hosts live sales webinars designed for CEOs, CROs, VP of Sales, and sales enablement leaders in complex B2B environments. Our sessions combine proprietary research, real-world data, and practical leadership guidance.
The Hiring Mistakes Costing CEOs You More than You Think
Wednesday, October 28th, 2026
Virtual Roundtable Format
2:00 PM – 3:00 PM US EDT
REGISTER
Building a Culture of Sales Excellence
Wednesday, November 18th, 2026
Webinar Format – Cohosted with Ventas Sales
10:00 AM – 11:00 AM US EST
REGISTER
CROs, Why You Keep Missing the Number
Tuesday, November 24th, 2026
Virtual Roundtable Format
2:00 PM – 3:00 PM US EST
REGISTER
You Have a Sales Process. Your Reps Don’t Use It.
Wednesday, December 16th, 2026
Virtual Roundtable Format
2:00 PM – 3:00 PM US EST
REGISTRATION COMING SOON.
Join live discussions
Engage with experts and peers in real-time Q&A sessions.
On-Demand Webinars
Access our full library of recorded sales leadership webinars and research briefings.
These sessions cover a range of topics, including:
Sales Hiring
Coaching Impact
Data-Driven Improvement
Sales Competencies
Selling Value
Leadership Blind Spots
Each webinar is grounded in Objective Management Group’s sales-specific evaluation data and over 30 years of sales performance research.
Whether you are refining your hiring process, strengthening coaching discipline, or improving tactical execution, these on-demand webinars provide practical insights supported by measurable data.
The Complete Guide to Sales DNA
Explore a breakdown of the six Sales DNA Competencies that shape whether your sellers can use what they’ve been trained to do, why the average salesperson scores 66%, but only 27% have proficient Sales DNA, and most importantly – what to do about it.
How Your Salespeople's Will to Sell Impacts Their Performance
OMG breaks down three years of assessment data, and why the gap between wanting to succeed and doing what success requires is bigger than most leaders realize.
How AI Has Impacted B2B Sales
OMG breaks down the real data behind AI’s impact on the new buyer journey, sales training, coaching, diagnosis, and sales team structure.
Sales Methodology vs. Competency
In this playback session, OMG explores the critical difference between sales methodology and sales competency, and why training alone often fails to produce lasting behavior change.
2026 B2B Sales Hiring Trends
In this playback session, OMG shares the emerging trends shaping B2B sales hiring in 2026—and what the leading indicators are already revealing.
Launch 2026 with Momentum
In this playback session, OMG shares five non-negotiable actions high-performing organizations use to align hiring, development, leadership, and execution around a repeatable, scalable sales engine
Systematize Your Sales Growth Engine
Objective Management Group and special guest, Gretchen Gordon, share how to bring consistency, accountability, and predictability to your sales process—and how to integrate simple, actionable ways that make your team more effective.
How Executive Leadership Transforms Sales Performance
Objective Management Group and OMG Certified Partner, Mike Carroll, share insights on how executive behaviors drive measurable outcomes, especially in noisy markets and long cycles.
All About Adverse Impact in Sales Assessments
Our latest Adverse Impact Study analyzes thousands of assessment results to confirm our tools are fair, predictive, and compliant. See the data that shows why companies worldwide trust OMG for confident, unbiased hiring decisions.
Driving Sales Improvement & Revenue with Data
Discover how leading sales teams use data to uncover root causes, improve coaching, and drive measurable revenue growth. Fill out the form to access the full recording and start turning insights into action
Unlock What Top Sales Teams Know:
The 21 Core Competencies
In this playback session, Objective Management Group shares the top competencies directly linked to performance in sales, and what you need to do to improve them.
How to Hire the Right Salespeople for the Right Seats
OMG data reflects that over 56% of salespeople are in the wrong role. Hiring the wrong rep, manager, or leader can cost you. OMG CEO, Ben Tagoe, shares the must-dos for recruiting, interviewing, and hiring the right salesperson for the right role.
Five Key Ways to Creating a World-Class Sales Force
OMG Sales Expert, Author, Speaker, and Senior Partner Coach, Andy Miller joins Greg Gladman from Sales & Leadership Performance to share what’s happening right now in B2B sales
In-Person Events
& Conferences
Objective Management Group regularly participates in industry conferences, leadership forums, and partner events across North America and internationally. Our team presents research findings, delivers keynote sessions, and facilitates executive workshops.
- Sales performance diagnostics
- Hiring accuracy indicators
- Coaching impact accountability
- High-producing sales orgs
“If you are attending an upcoming sales conference or leadership event, we invite you to connect with us.“
Where to find us
Upcoming appearances will be listed here as they are announced.
Podcasts & Media Appearances
Objective Management Group leadership frequently joins sales, leadership, and
business podcasts to discuss data-driven sales performance, hiring trends, and
coaching effectiveness.
Topics often include:
- Why sales training fails without competency diagnosis
- The hidden causes of quota underperformance
- Leadership blind spots in revenue teams
- Hiring mistakes that stall growth
- Selling value in competitive markets
Recent Appearances
Listen to the latest discussions
Why Sales Training Fails Without Competency Diagnosis
Start Making Better Sales Decisions—Today.
Whether you’re scaling your team, turning around performance, or making your next key hire, OMG gives you the data you need to build a high-performing sales forc