Everything we do at Objective Management Group is based on science and data. We have assessed more than 2,100,000 salespeople and our data tells quite a story. For instance:

  • There is an elite 6%, another 20% who are good, and 74% who are weak and ineffective.
  • 18% of all sales managers should not be in sales management.
  • 34% of sales managers aren’t trainable.
  • Only 7% of all sales managers are effective at sales coaching.
  • When companies hire sales candidates that we don’t recommend, 75% of those salespeople fail inside of 6 months.
  • When companies hire sales candidates we do recommend, 92% end up in the top half of their sales force within 12 months.
  • Our assessment recommendation has been proven 91% accurate (based on our 2018 3rd-party Predictive Validity study).

We never stop researching, never stop looking at the data and never stop adding features, findings, and enhancements. As a result, you can be sure that you are using the most relevant, customized, accurate and predictive, sales specific assessment on the planet. Whether we are evaluating your sales force or assessing your sales candidates, you can be confident that you made a great decision to use OMG.

Sales – What the Data Tells Us – The Series
Sales Longevity – The Science of Predicting Sales Turnover
The Modern Science of Salesperson Selection