|
The Impact of the Farmer Finding
Explanation:
This candidate will most likely NOT perform a cold-calling intensive
regimen due to the combination of Need for Approval,
Difficulty Recovering from Rejection and Dislike for Cold Calling
(one of his/her Self-Limiting Records is 'I don't like
making cold calls').
Impact:
As you can probably surmise, even if the salesperson overcame the
dislike for making cold calls, the first time a prospect rejected him/her,
it could take quite some time before the recovery was sufficient enough to
get this salesperson back to making cold calls. Add need for
approval to that equation and this individual, even when making cold
calls, won't ask any tough questions, won't hang in against stalls and
put-offs, and won't approach a level of effectiveness required for
consistent selling.
This combination of
weakness will cause a 'do not hire'
recommendation when there are three or more major weaknesses and your
Client Profile indicated that 80% of the salesperson's time
would be spent finding new business
or
when accompanied by another
warning of this kind.
|